Eyelash serums – top 10 myths debunked

False: We don’t want to claim our eyelash serum is a miracle product. Its effectiveness has been proven in clinical trials, but it’s worth mentioning is that it takes about four weeks until you’ll see improvement in your lashes. What’s vital, though, is that you use the product regularly every night before you go to bed for at least 4 weeks in order to see the results.

True: Using a serum like Xlash is a great method to restore weak and damaged eyelashes caused by perhaps an eyelash extension treatment. As it’s applied directly to the roots of the lash line the serum’s nutrients, vitamins and minerals can stimulate the cell renewal process and promote growth. This results in stronger lashes, that are also protected against damage and breakage.

False: The recommend usage for maximum effect is once a day, ideally before you go to bed. That’s enough to develop richer and more beautiful lashes. Using the product twice a day won’t give you a quicker result, you can only absorb so much.

True: Most eyelash serums are entirely safe to use. The Xlash serum is formulated using only natural extracts, vitamins and minerals that are clinically proven to be safe and effective. It’s free from harsh chemicals, which means you can use the serum without any worries!

One of our active ingredients is Dechloro Dihydroxy Difluoro Ethylcloprostenolamide (0,0015%) which is a prostaglandin analogue.

All ingredients used in Xlash and Xbrow have been accepted by EU legislation to be used in a cosmetic product. Their safety in this formula has been evaluated and confirmed.

This ingredient can be found from the EU cosmetic ingredients database as an ingredient that can be used in cosmetics. Its function is to condition the hair. We are utilising this conditioning action to support natural lash and eyebrow growth.

Prostaglandins are lipid compounds present in almost all tissues in the human body. Prostaglandinanalogues mimic the function of naturally occurring prostaglandins. Different prostaglandins have different effects, and they can influence natural reactions in the body when they’re present. It’s important to note that there are different prostaglandins and prostaglandin analogues, and they can perform differently.

Prostaglandins act as a messenger, but they usually have a short half-life, so it doesn’t take long before they are being inactivated and excreted by the body. For this reason, they can only affect cells that are near. This means that our lash and eyebrow conditioning formulas can only act locally to condition hair where the product is applied.

The important thing is to pay attention also to the concentration of the active ingredient. Our formula contains 0,0015% of the active ingredient. This extremely low concentration has shown to support the lash growth by its conditioning effect, but in our safety tests where the product has been used as it is intended to be used, we have not confronted any side effects.

In studies where the safety of eyelash serums has been researched, the safety-profile of prostaglandin analogues has in general been considered good when they are topically applied toto the base of upper lashes.

Unwanted side effects of prostaglandin analogues usually are only reported in studies where higher concentrations of medically used prostaglandin analogues are present in a medicinal solution that is repeatedly in direct contact with the eye.

In case Xlash gets in contact with the eye, it’s always recommended as a safety precaution to wash it off with clean water to avoid any kind of unpredictable and undesired impact and eye irritation.

False: Although the Xlash range has been proven to be safe in multiple studies conducted by independent research laboratories, there haven’t been any studies performed on pregnant or breastfeeding women. Therefore, if you’re either pregnant or breastfeeding you should consult a doctor before you start using the serum. With that said, we know that some of our customers have used our products whilst being pregnant or breast feeding without having any reactions or experiencing any side effects. The skin can however react differently due to hormone imbalance so take extra care when pregnant, not just with your eyelashes but with everything.

True/false: Well, from one perspective this statement is true – if you stop using an eyelash serum once you’ve achieved the growth of the lashes that you’re pleased with, your eyelashes will go back to their original look after a couple of weeks or months. On the other hand, if you’d like to keep the look of longer, healthier lashes you'll have to continue to apply the eyelash serum 2-3 times a week – and thus get a long-lasting result!

False: Once you get the hang of it, eyelash serums like Xlash are incredibly easy to use. Just remember to remove all makeup before you apply it. Use the small brush and apply a thin line along the roots of your lashes before you go to bed.

True: Or we can only talk for ourselves, of course. Xlash Eyelash Serum consists of natural plant extracts and other safe ingredients.

True: In order to achieve longer and thicker lashes with Xlash it’s essential that you use it regularly and according to the instructions. The key thing is not how much product you apply, but rather that you use the growth serum every night for at least 28 days. Don’t worry if you forget to use it one night, just apply it again the next evening.

We hope that this article has cleared up any worries that you've had about eyelash serums. Most of them are safe to use. If you also want a product that's clinically proven to be effective, Xlash is for you. It is a great method to get those amazing long and thick lashes that you’ve always wanted.