Collagen is a protein that occurs naturally in the body and is an important building block in your skin, hair, muscles and joints, among other things. It helps the skin feel firm, hydrated and elastic – which is one of the reasons collagen has become such a popular ingredient in both skincare and supplements.
Over time, the body's natural collagen production decreases, which is completely normal. That's why many people choose to complement their routine with skincare and products that contain collagen and other hydrating ingredients.
Natural and added collagen
The body produces its own collagen naturally, but collagen is also used in many beauty products to help the skin feel softer and more hydrated.
At Xlash you'll find collagen in both skincare and products for hair and glow from within. Our Hair Booster contains biotin, vitamins and collagen, among other things, which help to support hair, skin and nails as part of your daily routine.
For the skin, we love our Collagen Hydrogel Hyal Mask – a face mask developed to hydrate the skin.
Why collagen has become a beauty favourite
Collagen is valued for its ability to help the skin feel hydrated and supple. Many people use collagen as part of their routine to give the skin extra glow and help maintain a soft, elastic feel over time.
In skincare, collagen is often combined with other nourishing ingredients such as squalane, hyaluronic acid and antioxidants to help the skin retain moisture and feel more balanced.
Collagen in skincare
An easy way to bring collagen into your routine is through hydrating, glow-boosting skincare.
Our hydrogel mask is developed to give the skin intense hydration, plumpness and glow – perfect when the skin feels tired, dry or in need of a little extra care. The formula contains eight types of hyaluronic acid that help to hydrate deep down, vegan collagen that helps the skin feel softer and more elastic, and phyto-mucin that supports the skin barrier.
Pink aloe vera at the same time helps to calm the skin and give a natural, glass-like glow. The mask can be used while you relax at home, do your evening routine or as an intensive overnight treatment for maximum glow.
If you want to complement your routine further for areas where the skin often feels dry or loses elasticity, our Longevity Multizone Gels can be a perfect addition. These innovative hydrogel patches are developed for areas such as under the eyes, the forehead and crow's feet, and help the skin feel firmer and more hydrated over time.
Different types of collagen
There are several different types of collagen used in beauty products and supplements. Some popular forms are:
Marine collagen
Marine collagen usually comes from fish and is often used in supplements and hair products.
Vegan collagen
Vegan alternatives, such as acacia collagen, are often used in skincare to help the skin feel hydrated and soft without animal-derived ingredients.
How to add collagen to your routine
Bringing collagen into everyday life doesn't have to be complicated. Small steps like hydrating night masks, glow-boosting skincare and products that support hair and skin from within can make a big difference to how your skin feels over time.
The most important thing is to find a routine that feels easy to stick to – and that gives the skin the hydration and care it needs every day.







