Round eyes
Round eyes have softer corners and more visible white around the iris. Focus on the outer lashes for a lengthening effect, and avoid heavy curl along the entire lash line — that only makes the eyes appear even rounder. A half-liner from the centre to the outer corner with a small wing adds definition without overpowering, and a lengthening mascara gives the best results.
Almond-shaped eyes
Almond-shaped eyes are versatile and suit most lash styles. Longer lashes in the centre and towards the outer corners lift the gaze and open up the eyes. A winged eyeliner that isn't too heavy on the upper lid, combined with a touch of smoky shadow beneath the outer corners, flatters the shape perfectly.
Upturned eyes
Upturned eyes have a natural cat-eye shape, which gives you a head start. Soft extensions towards the centre of the upper lid balance the shape, and a lengthening mascara defines the lashes without overdoing it. Feel free to draw a sharp wing upwards from the corner, using the lower lid as your guide.
Downturned eyes
Downturned eyes benefit from full lashes on the upper lid that create lift at the outer edge. Fluttery, dense lashes add drama and volume, and a black mascara lifts the gaze naturally. Focus on the outer lashes for the best effect.
Hooded eyes
With hooded eyes, the skin beneath the brow bone covers much of the eyelid. Choose long, fluffy lashes with an emphasis on the centre to open up the gaze. A short, subtle wing at the outer corners works better than a long cat-eye line, which risks disappearing beneath the hood.
Monolid eyes
Monolid eyes naturally have straighter, shorter lashes. Opt for lash extensions with a subtle, natural curl, and use an eyelash curler afterwards for full control over the shape. Don't be afraid to play with colour blocking and smoky eye shadow for depth and dimension — especially on the lower lash line.
Close-set eyes
Whatever your eye shape, if your eyes are close-set the key is to emphasise the outer lashes for a wider look. Choose lashes that curve outwards rather than upwards, and blend eye shadow softly towards the outer corners with a lighter shade at the inner corners.
Whatever your eye shape, well-nourished and strong lashes give you the best possible foundation. Xlash Eyelash Serum delivers visibly longer and fuller lashes in as little as 28 days — apply each evening along the lash root. Pair it with our Eyelash Curler for an even lift that suits most eye shapes.
