Serum or extensions?
Lash extensions are expensive and can damage your natural lashes in the long run. Makeup artist Tove Dalsryd prefers a lash serum as a more natural alternative.
"The only thing that has worked for me is a lash serum. I used Xlash a couple of years ago and got longer lashes, which was fantastic."
– Tove Dalsryd
Xlash Eyelash Serum is formulated with natural ingredients and improves lash growth at a cellular level for visible results after 28 days.
Tove's best lash tricks
For a more intense lash line, Tove applies a creamy waterproof kohl liner to the upper waterline and works it into the lashes. She then uses a flat brush with a dark eyeshadow for depth and definition.
The eyelash curler is the most important tool for perfect lashes. The Xlash Eyelash Curler was designed for an even, gentle lift along the entire lash line.
How to apply mascara for the longest-lasting result
"I always start by working the mascara properly into the lash root before working outwards. Then I let the mascara half-dry before applying a second coat."
– Tove Dalsryd
Drama Mascara and Lash Hero Mascara are designed for maximum lift and length.
The no-makeup look?
"Curl your lashes and brush through your brows!"
– Tove Dalsryd
The next big lash trend
Tove sees a move towards more natural lash looks after years of dramatic styles.
"I think we're starting to head in a more natural direction when it comes to lashes. More people are skipping false lashes entirely, and especially lash extensions."
– Tove Dalsryd
Healthy, natural lashes as a foundation are the way to go.







