Everything You Need to Know About Xbrow Eyebrow Serum


A guide for anyone who wants to understand how Xbrow works, what to expect, and how to get the most out of your routine.

What is Xbrow Eyebrow Serum?

Xbrow Eyebrow Serum is a daily serum that cares for and strengthens your brows for a fuller, thicker and more defined look. Use it for at least 28 days for visible results. Unlike makeup, which only provides a temporary illusion, Xbrow supports your brows' natural cycle.

Xbrow suits anyone who wants fuller-looking brows, wants to give their brows extra care after over-plucking, wants thinner brows to look fuller, or simply wants to give their existing brows better conditions to stay healthy.

How does it work?

Eyebrow hair follows a natural growth cycle, just like other hair on your body. Xbrow supports your brows' natural cycle and cares for and strengthens each hair. At the same time, the serum nourishes your brows and the skin around them.

The ingredients behind the results

Xbrow is formulated with a combination of active ingredients that all work towards the same goal:

  • Myristoyl Pentapeptide-17 — a peptide that supports keratin, the hair's most important structural protein, for brow hairs that look thicker and feel stronger
  • Biotin — a B-vitamin that strengthens existing strands and improves overall condition
  • Rhodiola Rosea root extract — rich in amino acids and polysaccharides that care for your brows and give sparse, thin areas a fuller look
  • Woadleaf extract — gives the brow hairs a fuller, thicker look for more defined brows
  • Hyaluronic acid — moisturises and conditions the skin around your brows

All ingredients are natural, clinically tested and free from harsh chemicals. The serum is safe to use near the sensitive eye area.

What can you expect, and when?

Many people notice the first visible results after two to three weeks of daily use. After 28 days, brows often look fuller, denser and more defined, and after around six weeks of consistent use the result is usually at its clearest.

Results vary from person to person and depend on your natural cycle. If you've plucked a lot, it may take a little longer before you see a difference.

How to apply Xbrow correctly

Remove your makeup and cleanse your face thoroughly. Then apply a thin layer of serum along your brows using the included applicator brush — cover the entire brow, including any sparse areas. Apply every evening and let the serum work overnight.

The whole process takes about ten seconds – nothing more is needed from you.

How long should you use it?

Use Xbrow daily for the first 28 days. Once you've reached the results you're happy with, you can reduce frequency to two to three times a week for maintenance. If you stop using it entirely, your brows will gradually return to their natural density — so a maintenance routine is worth keeping up.

Can Xbrow be combined with other products?

Yes, Xbrow is safe to use alongside other skincare and makeup products. Apply the serum as one of your final evening steps, on clean brows. For daily definition while the serum works long-term, many people find it pairs well with our Micro Sculpting Brow Pencil.

If you'd also like colour and shape during the day, Brow Booster Gel works nicely alongside the serum. It's a 2-in-1 serum-infused brow gel that tints, shapes and sets in one stroke, thanks to its precise angled applicator. The hold is flexible without feeling stiff or sticky, and the finish is smudge-proof and water-resistant. The formula includes biotin and blueberry seed oil to condition the hairs. It comes in three shades: Soft Brown, Medium Brown and Black Brown.

Put simply: Xbrow takes care of your brows in the evening, and Brow Booster handles colour and shape during the day. Remove the gel before your evening routine so the serum goes onto clean brows.

Xbrow vs microblading vs natural remedies

Microblading can produce impressive results, but it involves needles, a healing period of several weeks, a risk of allergic reactions, and a high cost — plus regular touch-ups to maintain the effect. Xbrow costs significantly less, takes ten seconds each evening, and is a gentle alternative with no needles and no healing time.

Natural oils such as castor oil and coconut oil may help strengthen brow hairs, but they are difficult to apply precisely. Xbrow is formulated specifically for brows, with a precise applicator and caring ingredients that strengthen the brow hairs.

Frequently asked questions

Does Xbrow work on completely sparse areas?

It depends on whether hair is still growing there. The serum cares for and strengthens the brow hairs you have. Where hair no longer grows, results may be limited.

Can I use Xbrow if I'm having microblading done?

Yes — in fact, many microblading technicians recommend starting with a serum beforehand, so there's more hair to work with and thicker strands to shape.

What if I forget one evening?

No worries. Consistency matters more than perfection. Simply continue your routine the next evening.

Can I use Xbrow and Xlash Eyelash Serum at the same time?

Absolutely. Many of our customers use both and see results on their lashes and brows side by side.