Can't get enough of fluffy brows? Neither can we. Fluffy brows are here to stay and have become a go-to for anyone after that styled-yet-effortless feeling. Perfect if you want a cool, relaxed look that frames your face in the most natural way.
Here we show you how to create the look with our new favourites: Brow Builder, Full Focus Eyebrow Pencil and Micro-Sculpting Eyebrow Pencil.
How to get the fluffy brow look with the right products
The key to truly fluffy brows is working in several thin layers with the right products — one to shape, one to define, and one to build volume.
In this guide we walk you through three simple steps using:
- Full Focus Eyebrow Pencil to shape the foundation
- Micro-Sculpting Eyebrow Pencil for extra precision
- Brow Builder for volume and that fluffy finish
Step 1 – Shape the foundation with Full Focus Eyebrow Pencil
Start by using the Full Focus Eyebrow Pencil to create defined and fuller-looking brows. The pencil makes it quick and easy to fill in sparser areas with colour for a natural look.
Use the spoolie brush on the pencil to comb through your hairs if needed. The built-in sharpener lets you get a finer tip for more precision whenever you need it.
Step 2 – More precision and fullness with the Micro-Sculpting Eyebrow Pencil
For extra precision and fullness, use the Micro-Sculpting Eyebrow Pencil. Draw fine, hair-like strokes in areas where your brows need more definition — particularly at the front and outer edges.
This step gives your brows a fuller, more sculpted look and reinforces the shape you built with the Full Focus Eyebrow Pencil. Want to go deeper into trends and techniques? Check out our eyebrow trends 2025 for even more inspo for your fluffy brows.
Step 3 – Build volume and create fluffy brows with Brow Builder
Finish the look with Brow Builder, our tinted gel that builds volume and fluffs up your brows in one step. Brush through your brows with the gel to create maximum fullness and a fluffy, natural finish.
Brow Builder keeps your hairs in place all day and gives a soft, luxurious look. And there you have it — a pair of seriously fluffy brows! If you want to build even fuller brows over time, you can combine your styling routine with a nourishing eyebrow serum for lasting results.
